5 Website Development Tips To Boost Your Business Growth Exponentially
Within five seconds of expanding time on your website, your visitors determine what exactly your company does. The website should be a user-friendly layout so anyone can scroll conveniently.
The website has to be a low bounce rate. These are the super easy things that can be neglected very easily and make a big impact on your website. A successful website has two components one is high-performing content and the second is adequate user experience, which needs to have balance both.
The last and important thing is to focus on writing some amazing content on your blog.
Web design is the main factor on which a website’s success depends. Most people say that the design of the site is the main factor on which the company’s credibility is judged. As result, it influences conversions, bounce rate, and much more. It goes unnoticed due to bad design, navigation issues, and messy layouts.
These are some science-encouraged web design tips. Stop depending on your gut feeling and start following these proven tips to work.
1. Make a plan.
2. Implement call-to-action.
3. Use the right imagery to work for your audience.
4. Focus on SEO.
5. Never stop testing.
PLANNING THE SITE
Planning the website includes creating a wireframe and sitemap. This is a crucial step because it’s quite just like the skeleton of your site. This process will complete in 3 to 5 weeks. The sitemap allows the developer to get an outline of what the site will look like a basic idea, what pages have to include, and how they will associate with each other. This not only helps with planning but is additionally beneficial to the user experience.
A user should be ready to easily navigate a site, and this begins with the event of the sitemap. Before you start to plan content, a sitemap allows you to design what the structure will appear as if. Once the sitemap is completed, the opposite part of this step is to make a wireframe or mock-up. These are just visual representations of what the location will appear as if. This does not include the layout details. That comes next.
Once a visitor comes on your website (through the blog or home page) you have to instruct them to the place on a website that will help to conversion or makes visitor mind stay on your site as long as conversion.
People like shortcuts, so make easy for them, point them or guide them in the right direction to make their struggle very less for what they are looking for.
Make your website improve by one of the best, ways to place call-to-actions like in the top right of your navigation and at the bottom of the website pages. But don’t lose the buyer’s sight.
For example- If they are searching on the website, learning about how to build a table, a person is trying to educate themselves and considering their problem. Provide them a ‘contact us’ call-to-action, give them a guide on making table materials. They will more likely to convert as it’s their current concern.
Use the right imagery works for your audience
Always try to use original photography on your website. Image gain first impression. More sharp and accurate pictures on a website make a website more attractive.
There is a fact that image takes more attention than text. Make sure don’t use cheesy images, these photos are like people clapping or high-fiving with exaggerated smiles, people looking at the camera, executives wearing superhero costumes.
Use instead realistic photos that depict realistic scenes. Being more creative with your photography will help to represent your brand and how you want to recognize it.
Focus on SEO
SEO (Search Engine Optimization) the process by which you can rank high your website in search engines. If you want the addition of traffic on your website you have to make sure the website is at a good rank.
In case you don’t know why it matters, SEO is a guaranteed marketing strategy that helps increase the flow of organic traffic. It is the major driver of traffic and leads to your website. It makes the website more visible and that means more traffic and more opportunities to convert a visitor into customers.
It increases the quantity and quality of traffic to a website and most importantly you don’t need to pay for ads in SEO.
Never Stop Testing
Your website doesn’t need to be static. It has to be updated or changes regularly accordingly to the time demands. Regular checking website and fixes of glitches have to be done on regular basis.
There is likely always room for improvement. Sometimes your pages perform well but also contain outdated information, you may see design updates would affect a page’s performance. Changes in button colours, headers can make unbelievable differences in conversion rate.
I recommend test once a week or bi-weekly basis to see how changes made effectively your page performance.
Published on: Sep 14, 2020